ROBERTO CAVALLI

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Roberto Cavalli is synonymous with joy and optimism, with glamour and success, with luxury and beauty. His world is non-conformist and free, sensual and always seductive. Roberto Cavalli conceives fashion as a total experience. The style he proposes is not merely a way of dressing, but a way of being: a lifestyle. His is an intangible and highly aspirational dream. The fashion of Roberto Cavalli charm immediately: they give an emotion.

Cavalli is considered the designer of the star system. His motto is “a dress can change your life”, and the many celebrities and friends the world over who identify with his multifaceted style can testify. Big stars such as Madonna, Sharon Stone, Drew Berrymore, Demi Moore, Carherine Zeta-Jones, Jennifer Lopez, Gwyneth Paltrow, Beyoncè Knowles, Lenny Kravitz, Charlize Theron, Victoria Beckham and Kate Hudson are all ambassadors, today, of the Cavalli way of life. 

Consumer profile

25-55 YEARS WOMAN
STRONG &SELF-CONFIDENT
GLAMOUROUS
UNCONVENTIONAL SPIRIT
LIBERATED
RELAXED ATTITUDE
 key strength

BRAND EXCLUSIVITY
SENSUAL & DECANDENT
AESTHETICS
UNIQUE ANIMAL PATTERN &
FLORAL MOTIFS
ITALIAN ARTISTIC TRADITION